Historia del inversor

Publicado en mayo 08, 2017

AAM gana una mención honorífica en los premios de vídeo de PR Daily

¿Cómo se hace para alcanzar, inspirar y conectar a 13,000 personas que trabajan en 13 países y 36 instalaciones alrededor del mundo? Para AAM, la respuesta es por vídeo.

Ahora, AAM recibió una mención honorífica en los premios de vídeo 2016 de PR Daily en la categoría Comunicaciones internas por "El PODER para mover".

"Demostraron lo beneficioso que puede ser el vídeo para transmitir poderosos mensajes internos y externos", dijeron desde PR Daily cuando notificaron a AAM sobre el premio. "Empoderaron a sus empleados a compartir sus ideas creativas con un cálido vídeo".

En menos de 3 minutos y con poderosas imágenes y música, AAM contó su historia como nunca antes se había hecho. AAM no solo suministra autopartes…... la empresa EMPODERA al mundo.

Desde el presidente y CEO hasta los colaboradores de verano, todo el equipo mundial se emocionó con el vídeo, que estratégicamente no utilizó locutores, para recordarles a todos los asociados que la misión de la empresa es más grande y más audaz que el diseño, la ingeniería y la fabricación de productos y sistemas para vehículos.

"Ofrecemos fuerza, lo que significa que hacemos mover las cosas. Pero no movemos solo los vehículos", comentó Kristi Van Wormer, gerenta de Mercadotecnia y Comunicaciones de AAM. "También movemos a las personas en su interior y, de esa manera, movemos a las comunidades, las escuelas, los vecindarios, la innovación y las imaginaciones. Y lo hacemos juntos, como un equipo global".

Para Más Información:

MEDIOS DE COMUNICACIÓN

Christopher Son

Vicepresidente de Comunicaciones corporativas y mercadotecnia

+1 (313) 758-4814

Contacto
AMERICAN AXLE & MANUFACTURING

One Dauch Drive
Detroit, MI 48211-1198

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